The Craftmark initiative helps denote genuine Indian handicrafts, develop sector-wide minimum standards and norms for both working conditions and wages and in labeling a product as an authentic piece craftsmanship. They provide both market access and business development support for their partner organizations.
All India Artisans and Craftworkers Welfare Association
The GI Label and Certification ensures an item is made using the correct material and method. This guarantees an authenticity that is beyond parallel, especially in the world of Cashmere.